Infusionsoft database software combines CRM, email marketing and e-commerce into one integrated system. It offers complete sales and marketing automation, everything happens behind the scenes:
- Simplify Sales Activities
- Automate Sales Tasks
- Send emails and newsletters
- View Sales Reports
- Capture Leads with Web Forms
- Segment Customers (eg by industry, by course attended, by position)
- Manage Calendar and Tasks
THE INFUSIONSOFT SYSTEM IS INCREDIBLY POWERFUL. You can fully interact with the customer in a very flexible fashion; this would even extend the look and feel of the website changing dependent upon the customers likes and dislikes. The system is so sophisticated, it could divert a logged in user to his/hers own homepage. Newsletter and email marketing are all built in…..
- Manage the communication with up to 20,000 members (it can expand much higher).
- Send Emails using templates (fully customised) with drag-and-drop builders.
- Organise the members into segments.
The eCommerce functions are very unique……
- Pay for products with upfront payments.
- Pay using subscriptions (eg monthly). Encourage customers to purchase higher-value products or services by splitting the price into payment plans. Infusionsoft gives you the flexibility to define the time period, number of installments and financing arrangement.
- Infusionsoft allows you to offer discounts and upsells based on what you know about customers and their buying behaviours. You can also offer a free trial to get customers in the door. After the trial expires, Infusionsoft can automatically start billing for the subscription.
- You can automate collections by creating campaigns that automatically inform customers of things like overdue balances or failed charges.